Apple to bolster iTunes editorial content with latest job opening

A job positing has been spotted for a position at Apple, to work at the company’s London offices. What makes this post rather interesting is the successful applicant would be tasked with editorial content on Apple’s music service. Think back to Apple’…

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Next-generation Pebble smartwatch with color screen found on company’s servers

This might just be what the next-generation Pebble smartwatch will look like. The render of the smartwatch was found on the company’s servers, hidden away with its wider design and color screen. Pebble is expected to officially announce the device Tue…

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How to use travel times with Calendar for iPhone and iPad

Have a lot of appointments and meetings to juggle? Would it make your life a little easier to be able to easily see how long it will take you to get from one place to another? Apple’s Calendar can use location information to figure out just that, and …

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Apple storsatsar på gröna datacenter i Danmark och Irland


Apple kommer investera 17 miljarder kronor i två nya datacenter i Europa, det ena i Galway på Irland och det andra på Jylland.

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How to upgrade your MacBook Air with more storage

One of the best ways to get more life out of an aging Mac is to upgrade the storage. In some cases you’ll want to go faster. In other cases, you’ll want to go bigger. I carried a MacBook Air for two years but gave up on it in favor of a Retina MacBook…

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Why did you dump your Nexus for an iPhone 6?

It turns out that a lot of our readers who switched from Android to iPhone didn’t come from outdated Samsung, Motorola, LG, or HTC phones, but from the most updatable phone Google has to offer — the Nexus.

When I recently asked why people dumped their Android phones for iPhones, that’s what came up again and again. And it was a big surprise. I expected people would switch from Samsung now that Apple has bigger and better screens, or from Motorola to get features like Touch ID and Apple Pay, or from LG because of easy access to Apple Stores and AppleCare, or from HTC because of the quality and coherence of the software. Nexus converts, I assumed, would be few and far between, because to own one you’ve got to really want it. You’e got to be a high-order Android enthusiast. So, why did Nexus owners make the switch?

Unlike most Android phones, Nexus phones get updates straight from Google, at least for a couple of generations. They also get to keep Google’s native Android experience rather than having it paved over by vendors eager to differentiate, even if it comes at the expense of consistency and usability. That made the better camera or privacy-first business model the obvious reason. The iPhone has the best everyday camera in the industry and Nexus cameras, for a variety of reasons, have always been lackluster at best. I’ve owned three generations of Nexus, from the One to the 5, and while the first was fine for its time, mostly they’ve been whatever the opposite is of state of the art.

The iSight camera was certainly the reason reader vnagia made the switch:

I came from four consecutive Nexuses to the iPhone 6, but my heart hasn’t come from Android to iOS. Rather, I came from the universally craptastic cameras and lofty promises of Google and Android OEMs to a camera that is fast, reasonably good quality and performs well under every circumstance.

The answers, however, turned out to be more varied and nuanced. Some switched for iOS 8, like reader DanRJones91

I came from a Nexus 5 to an iPhone 6. I’ve previously had an iPhone 4s. A combination of things brought me back. The size was a little bit of factor. I quickly became accustomed to the size of the N5; 4.8-5 inches is pretty much ideal for me (I think the iPhone 6 Plus is unwieldy – for now), but it was iOS 8 that clinched it. I was impressed with iOS 8 on my iPad mini 2 and owning the iPhone 6 would bring me back to being on iOS/OS X only again.

Others switched away from Android 5.0 Lollipop, including reader reebee 78:

I switched from a Nexus 5 to a iPhone 6 just a week ago. So far I am glad I made the change. The primary motivations for me were the hardware quality, better camera and my dislike of the bright Android 5.0 Lollipop colors.

And reader Bobby Webber:

I’ve been on Androids since 2009 and I switched from a Nexus 5 to a IPhone 6. For me I wanted something different and I was having way to many problems after the 5.0 lollipop update.

Other switched not only for the user experience but for the international footprint of iTunes. Reader anh92:

I switched from the nexus 5 to an iPhone 6 last month, and so far I am loving every bit of the iPhone 6. From hardware to software to me the experience is delightful. The nexus 5 was a great phone when I first got it even with lollipop the experience was great but not perfect. I always came across hiccups and gaming on it wasn’t that great, since games are developed using metal, they always looked smoother and better on iOS. Most importantly for me, the App Store has movies and songs for purchase compared to google play which lacks the ability for me purchase movies and songs because Google doesn’t support that yet in my region – sigh.

As someone who lives outside the U.S., I’ve always been keenly aware of just how big a deal it is that Apple made iTunes so accessible to so many people around the world.

Build quality was a factor for some as well, including reader jimpia17:

I came from using a Nexus 5 and Moto X (2014) Back in November 2014 I broke down and bought myself the ipad Air 2 Space gray 128GB. After one week with it I feel in love. So that’s when I decided to get the iphone 6 plus. I switched because the premium look, feel, and build of these decice’s is just amazing!!! ios is very clean, simple, and basically just works!!!

For others, it was simply a matter of time. That includes reader ironra23 and his family:

I feel like there is no stability with android you never know who is going to be making the hot phone at any given time one minute it’s Motorola, one minute it’s Samung etc, and I was also tired of waiting for updates. So when I looked at the note 4. All I seen was bloat it was everywhere LOL. Thought the Nexus 6 was going to solve all of my problems. No bloat,or waiting for updates. Pretty much had everything else I wanted to front facing speakers, 2K display, so I took it and ran, got it home after a few days seen things I couldn’t live with. No silent mode, and very poor call quality. Returned it along with my moto 360 and said fuck android give me a iPhone 6plus. Not only did I convert but I also switched over my daughter and my girlfriend also we all have iPhones now. We all are happy with the choice.

I find all of these answers, and the many more I received, remarkable because, perhaps naively, I assumed we wouldn’t see many Nexus switchers, and when we did, I assumed it would mostly be for the camera. That we saw so many and for such diverse reasons was fascinating and it made me want to dig a little deeper and find out more.

So, if you ditched your Nexus for an iPhone, I’d love to know why. Was it one specific reason, like the camera or privacy? Or was it a combination of reasons, from hardware to software, quality to feature set? Leave your answer in the comments and we’ll use some of the most interesting and insightful in future columns!



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SIM card manufacturer Gemalto says its products are secure following NSA hack

Digital security vendor Gemalto has announced that its products are ”secure” following a report last week stating that the NSA and its UK counterpart, the Government Communications Headquarters (GCHQ), hacked into the vendor’s SIM cards. With a produ…

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Apple announces €1.7 billion plan to erect two new Europe-based data centers

Apple today announced the company will invest €1.7 billion ($1.9 billion) in two new European data centers, each powered by 100% renewable energy. The first of two will be located in County Galway, Ireland and the second will be constructed in Jutland, Denmark. The new capacity will power various Apple services, including the iTunes Store, App Store, iMessage, Maps and Siri across the continent.

The new Apple data centers will measure 166,000 square meters and are expected to commence operations in 2017. Apple will also be helping out the local communities in both countries. For Ireland, the company will help restore native trees to Derrydonnell Forest and provide an outdoor education space for schools, while in Denmark, Apple will capture excess heat from facility equipment to help warm homes in the neighboring community.

See the press release below for more details.

Apple to Invest €1.7 Billion in New European Data Centres

State-of-the-art facilities in Ireland and Denmark will run on 100 percent renewable energy

CORK, Ireland—February 23, 2015—Apple® today announced a €1.7 billion plan to build and operate two data centres in Europe, each powered by 100 percent renewable energy. The facilities, located in County Galway, Ireland, and Denmark’s central Jutland, will power Apple’s online services including the iTunes Store®, App Store℠, iMessage®, Maps and Siri® for customers across Europe.

”We are grateful for Apple’s continued success in Europe and proud that our investment supports communities across the continent,” said Tim Cook, Apple’s CEO. ”This significant new investment represents Apple’s biggest project in Europe to date. We’re thrilled to be expanding our operations, creating hundreds of local jobs and introducing some of our most advanced green building designs yet.”

Apple supports nearly 672,000 European jobs, including 530,000 jobs directly related to the development of iOS apps. Since the App Store’s debut in 2008, developers across Europe have earned more than €6.6 billion through the worldwide sale of apps.

Apple now directly employs 18,300 people across 19 European countries and has added over 2,000 jobs in the last 12 months alone. Last year, Apple spent more than €7.8 billion with European companies and suppliers helping build Apple products and support operations around the world.

Like all Apple data centres, the new facilities will run entirely on clean, renewable energy sources from day one. Apple will also work with local partners to develop additional renewable energy projects from wind or other sources to provide power in the future. These facilities will have the lowest environmental impact yet for an Apple data centre.

”We believe that innovation is about leaving the world better than we found it, and that the time for tackling climate change is now,” said Lisa Jackson, Apple’s vice president of Environmental Initiatives. ”We’re excited to spur green industry growth in Ireland and Denmark and develop energy systems that take advantage of their strong wind resources. Our commitment to environmental responsibility is good for the planet, good for our business and good for the European economy.”

The two data centres, each measuring 166,000 square metres, are expected to begin operations in 2017 and include designs with additional benefits for their communities. For the project in Athenry, Ireland, Apple will recover land previously used for growing and harvesting non-native trees and restore native trees to Derrydonnell Forest. The project will also provide an outdoor education space for local schools, as well as a walking trail for the community.

In Viborg, Denmark, Apple will eliminate the need for additional generators by locating the data centre adjacent to one of Denmark’s largest electrical substations. The facility is also designed to capture excess heat from equipment inside the facility and conduct it into the district heating system to help warm homes in the neighboring community.

Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.



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Gör om din gamla Iphone till en vass övervakningskamera


Om du har Ios-prylar över kan du använda dem till att vakta din bostad, arbetsplats, fritidshus, godisförråd och så vidare. Allt du behöver är appen Manything.

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Här är Apples nya reklamfilm från Oscarsgalan


Under Oscarsgalan i går visade Apple upp en ny reklamfilm som helt spelats in på en Ipad Air 2 och dubbats av Martin Scorsese.

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