Apple Music gets a new fashion channel curated by designer Alexander Wang
- jun
- 07
Apple Music is getting a new fashion channel curated by fashion guru Alexander Wang. The channel features three continually updated playlists — Chill, Hype, and Vibe — consisting of songs picked by the designer.
Chill includes tracks from artists like Rihanna, Drake, and Juicy J, with Hype featuring the likes of Diplo, M.I.A., and Lil Jon. The Vibe playlist contains tracks by A$AP Rocky, Rich Homie Quan, and Meek Mill. In an interview with Vogue, Wang offered more insight into each playlist's purpose:
Chill is my go-to playlist when I get home, when I need to decompress, or when I'm having a night in. Hype—those songs are mostly derived from playlists that I've played in a party bus or en route to a festival or going out. They are songs that kick up the energy. Vibe is more a playlist that's in between, with songs that have high energy and also are great classics. It's good for having people over, drinks; it's kind of pregame music.
Year-round I'm always trying to find music and define who the character that season is, thinking about the show, the energy, and the venue, so I start collecting a playlist throughout, using it like a memory bank for songs I like.
The designer also talked about how music influenced him while he was growing up:
Throughout the '90s when I was in school, growing up in the Bay Area, hip-hop was a big influence for me. I would go to the mall in the Timbs and cargo jeans—that definitely stemmed from all the hip-hop music I was listening to. I was always a big fan of Trina, so her whole Diamond Princess album was on constant repeat. I just remember me and my friends, driving my Volkswagen Beetle, blasting Trina through Presidio Heights, Nob Hill, or these really bougie areas in San Francisco. It was really quite hilarious.
The fashion channel is now available on Apple Music.